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You are seriously looking for an additional income stream and you want to work from home. With the internet full of business opportunities, which one do you pick? Do you choose the one with the most income potential? Do you pick the one with the best opportunity or the best product/service? And do you choose an affiliate or a network marketing home-based business?

Listen, I am going to cut through all the misconceptions and lies out there and get right to the point. I hope this will make absolute sense to you. There are 4000+ network marketing companies today to choose from. There are thousands, no hundreds of thousands of products and services to choose from. If you are looking to work from home, to add an additional income stream to meet your families’ needs, then an affiliate marketing business with several products will certainly work faster. If you want to create generational income then network marketing is the ticket as this will involve building a downline, working with people who want your product/service as well as your opportunity. The best home-based business is determined by your interest and passion.

Many people get involved in the next best home business that promises great money, ‘get-rich-quick’, and no need to have any particular skills. Money talks… absolutely. However, you are best choosing a business based on the product or service. Ask yourself these questions:
1) Do you believe in the product or service?
2) Is the product or service viable; is there a real need for it today, and who would purchase it (besides yourself)?
3) Could you become passionate enough about the product or service to reach out and share it with others (other than family, friends)?
4) If choosing a network marketing company, then you need to consider the company’s credibility; how long has it been in business, and does it have a good, lucrative compensation plan? And
5) Are there guarantees with the product/service?

After considering these questions, then it is simply asking yourself if you want to sell purely product or are you vested in other people: i.e. helping them solve their pain or problems with the solution you have and working with them to help them be successful as well. Either way, you need to know how to:

1. Target your audience who needs, wants, and desires your products/services.
2. Position yourself so that these targeted prospects find you.

Now if 80% of people are on the Internet looking for that product or services, guess where you want to be found? Absolutely, on the internet! And you certainly want to know what you are doing. You need to acquire a skill-set… a proper marketing skill-set that involves creating an attractive website with relevancy to your product/service, that’s keyword-rich, and has a compelling message to get prospects to take action.

There are billions of websites out there today and many of them are purely informational or too lengthy or devoid of relevancy or a ‘call-to-action’. You can pay large sums of money to have someone else create your website, you can try to do it yourself and struggle; however, if you (have the advantage of support with a mentor) can learn under the wings of a mentor so that you make the least amount of mistakes and ultimately learn to do it yourself, then this is the best avenue. Invest in yourself because you are your best resource.

Choosing the best home-based business must first come from your core belief, your interest and passion to help others with a viable product (or service or information) and then have them finding you, the expert from whom they will ultimately purchase because you are solving their pain or problem. For an Affiliate Home-Based Business you will need to optimize the Internet and Copy (the power of the written word). For a network marketing home business, in addition to the internet and copy, you will need the telephone to prospect, present, and close business. Find your niche first, via the product, then you will have taken the first best step for a home-based business.